Richard Long (renowned sound designer) kick-started Rane’s domination of the market when he suggested they begin producing a DJ-specific mixer using their exalted tehcnology and industry-knowledge. Since then Rane have been one of the top-tier companies for DJ gear.
Rane have continued to dominate the DJ world with their groundbreaking products such as the Twelve turntable. The Twelve is a fully motorized, pure USB controller turntable. This modern take on the classic turntable means that Serato DJs can have the feel of old school DJing without the need for a tonearm or preamps.